About Us

Military Avenue, Inc. Business District

Founded as the Military Avenue Business Association, or MABA, the successful formation of a Business Improvement District (BID) called Military Avenue, Inc. was approved in 2013, hiring their first executive director in 2014.

Military Avenue is home to many longstanding retailers, service providers, offices and other specialty businesses including the first ever Shopko store and an original McDonalds with giant golden arches.

The corridor has a competitive advantage with the strength of a modern roadway system, convenient and free parking, easy access to Highway 41/141 and just a leap (or hail Mary pass) from the famous Lambeau Field.

Equipped with bicycle lanes, abundant sidewalks and a functional density of surrounding residential development, Military Avenue is geographically positioned to serve an important role in the new economy.


Mission Statement
Military Avenue, Inc. exists to create an environment that supports the continued success of the businesses and neighborhoods in the Military Avenue district located on the west side of Green Bay.

Vision Statement

Military Avenue Inc. fosters a spirit of collaboration and cooperation with local businesses and neighborhoods by working to improve the entire district. We do our work by marketing, branding and promoting business activities, physical improvements in the district, event planning, new business recruitment, retaining and supporting existing businesses.

Strategic Goals

The corporation measures its success based on several real estate methods of improving property valuations, tracking its activities through business metrics in the areas of recruitment, marketing and promotion, physical improvements and property valuations.

Bench Marks
We will increase the occupancy rate for retail business by 20% within five years.
We will develop and fund a formal gateway project for the Military/Lombardi Avenue entrance within five years.
We will increase assessed value in the BID district by 10% within five years (adjusted for any re-assessment).
We will increase residential occupancy in the district by 10% within five years.


Military Avenue, Inc. Board of Directors

President Bryan Boettcher – Quick Signs
Vice President Joseph Mongin – Mongin Insurance
Treasurer Matt Rayome- BMO Harris Bank
Secretary E.J. Dombrowski – Jim’s Music
Keith Zimmerman – Keith’s Haircenter
Michael Cuene – Broadway Automotive
Greg Polacheck – Smet Construction
Randy Zaidel – Military BP Gas Station
Susan Nagel – Fox Communities Credit Union
Jacob Gietman – Sears

Honorary nonvoting members
Phil Doran – Rock N’ Roll Land

Business Improvement District (BID) Board
President Greg Polacheck, SMET Construction
Secretary Dan Burich, Bay Motel & Family Restaurant
Adam Kersten, Kersten Realty
Joe Mongin, Mongin Insurance
Ken Davister, Ama Heating & Air Conditioning
Ralph Jensen, Pro DATA IV
Sharon Hack, North Shore Bank